Inspiration: Typography

http://typeverything.com

Inspiration: Graphic & Identity

1. AisleOne: http://www.aisleone.net/
2. Brand New: http://www.underconsideration.co…
3. Branding Served: http://www.brandingserved.com/
4. grain edit: http://grainedit.com/
5. Identity Designed: http://identitydesigned.com/
6. ISO50: http://blog.iso50.com/
7. Lovely Package: http://lovelypackage.com/
8. Lovely Stationery: http://lovelystationery.com/
9. SeptemberIndustry: http://www.septemberindustry.co.uk/
10. Swiss Legacy: http://swisslegacy.com/
11. UPPERCASE: http://www.uppercasegallery.ca/
12. Visuelle: http://visuelle.co.uk/

Designer's Toolbox

Designer's toolbox

CSA

Charles S. Anderson Design
http://www.csadesign.com

design firm: 2x4

2x4
http://2x4.org/archive/service/Identity/

Inspiration: Architects

http://www.yatzer.com/The-ABC-of-Architects



The ABC of Architects from fedelpeye on Vimeo.

The Alphabetical List
A. Alvar Aalto: Säynätsalo Town hall, Finland.
B. Luis Barragán: Satellite Towers, Mexico city.
C. Santiago Calatrava: Satolas airport railway station, Lyon, France.
D. Luís Domènech i Montaner: Antoni Tàpies foundation, Barcelona.
E. Eduardo Souto de Moura: Paula Rego's House of Stories, Cascais, Portugal.
F. Norman Foster:  London City Hall, England.
G. Frank Gehry: Guggenheim Bilbao, Spain.
H. Herzog & de Meuron: Beijing National Stadium, China.
I. Arata Isozaki: Palau Sant Jordi, Barcelona.
J. Philip Johnson: The Glass House, New Canaan, United States.
K. Louis Kahn: National Parliament of Bangladesh, Dhaka city.
L. Le Corbusier: Villa Savoye, Poissy, France.
M. Ludwig Mies van der Rohe: Barcelona Pavilion, Spain.
N. Oscar Niemeyer: National Congress of Brazil, Brasíl.
O. Joseph Maria Olbrich: Secession building, Vienna, Austria.
P. César Pelli: Petronas Twin Tower, Kuala Lumpur, Malaysia
Q. Giacomo Quarenghi: the Smolny Institute, St. Petersburg, Russia.
R. Renzo Piano + Richard Rogers: Pompidou Centre, Paris, France.
S. Álvaro Siza: Ibere camargo foundation, Porto Alegre, Brazil.
T. Kenzo Tange: Tokyo Olympic Stadium, Japan.
U. Jørn Utzon: Sydney Opera House, Australia.
V. William Van Alen: Chrysler Buildin, New York, United States.
W. Frank Lloyd Wright: Guggenheim New York, United States.

Graphic Exchange: Identity

Graphic Exchange:

http://www.graphic-exchange.com/03identity.htm

TCHO Brand

How do you build a chocolate brand? from Edenspiekermann on Vimeo.

rebrand: San Diego Zoo

San Diego Zoo Gets Funky

brand New

http://www.underconsideration.com/brandnew/

Friday Likes 30

The first Friday Likes of the year come from Canada, The Netherlands, and Mexico and provide a good mix of lighthearted and serious and hand-made and computer-made.

CONTINUE READING THIS ENTRY

 

DATE: JAN.11.2013POSTED BY: ARMINCATEGORY: FRIDAY LIKES  COMMENTS: [20]

TAGS: CANADA, MEXICO, THE NETHERLANDS,

ANNOUNCEMENT BY ARMIN

 

2012 Brand New Awards: Now Accepting Entries

The 2012 Brand New Awards are now open and accepting entries.

Submission process can all be completed online. Shipping printouts and actual samples is optional. (Your entries are still going to be printed and judged in person).

Judges: Joe Duffy and his Loll Designs client Greg Benson, Rick Valicenti and his Maya Romanoff client Laura Romanoff, and Karin Fong.

Main deadline: March 1, 2013.

Early-bird pricing deadline: February 1, 2013.

Follow @bnawards.

DATE: JAN.07.2013POSTED BY: ARMINCATEGORY: BRAND NEW AWARDS  COMMENTS: [10]

TAGS: BNAWARDS,

OPINION BY ARMIN

 

VH1’s own Plus One

Launched in 1985 (as VH-1 for “Video Hits One”), VH1 is a cable channel operated by MTV Networks and owned by Viacom with programming that includes music videos, exclusive events, live performances, music documentaries, and TV series. Like its sister channel, MTV, VH1 has mutated into a reality TV channel — i.e., Mob Wives, Basketball Wives, Hollywood Exes, Mama Drama, Rehab with Dr. Drew, etc. — where sometimes you might catch a music video or two. Over the weekend, and to start off the new year with a large rebrand, VH1 introduced a new logo and on-air look that signify what the channel has, reportedly, always been: “The Ultimate Mash Up”. No design credit given or press release issued but you can follow the launch with the #plussed hash tag. The logo and on-air package have been designed by New York, NY-based Gretel.

CONTINUE READING THIS ENTRY

 

DATE: JAN.07.2013POSTED BY: ARMINCATEGORY: ENTERTAINMENT  COMMENTS: [63]

TAGS: PLUS, SANS SERIF, TV,

ANNOUNCEMENT BY ARMIN

 

The Best and Worst Identities of 2012, Part V: Worst of the B-Side

The worst logos on the B-Side are below, and it’s not a pretty sight. This concludes our lists. Back on the 7th with regular posts. A happy new year to all.

See also:
Part I: The Best
Part II: The Worst
Part III: Most Liked Friday Likes
Part IV: Best of the B-Side

CONTINUE READING THIS ENTRY

 

DATE: JAN.02.2013POSTED BY: ARMINCATEGORY: ANNOUNCEMENT  COMMENTS: [8]

TAGS: BEST AND WORST,

Asian Art Museum

Art Museum Turned on its Head

http://www.asianart.org/newbrand.htm

Ted Talks

http://www.bantjes.com/

http://blog.ted.com/2010/06/22/intricate_beaut/

Branding: Chermayeff & Geismar

http://www.cgstudionyc.com/identities

Design Firms

PENTAGRAM Branding & Identity

http://www.pentagram.com/work/#/branding-and-identities/all/newest/

LANDOR case studies

http://landor.com/#!/work/case-studies

http://www.behance.net/JasonLittle

INTERBRAND branding studies

http://www.interbrand.com/en/knowledge/branding-studies.aspx

Truly Deeply

http://www.trulydeeply.com.au/projects/category/brand-identity-design-2/

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Logo Design Love
http://www.logodesignlove.com

Landor Case Study: Australian Youth Orchestra , Secret

Landor work: Australian Youth Orchestra animation from Landor Associates on Vimeo.

Date

2012

Client

Australian Youth Orchestra

Download case study

Context

With exciting new artist collaborations, upcoming global tours, and the need for extra funding support, 2012 seemed the perfect time to refresh AYO’s look. The new identity had to represent the talents of Australia’s best young classical musicians, from emerging, gifted school-age students to youth on the verge of a professional career.

Challenge

To reflect AYO’s positioning of raw talent to perfect harmony and inspired by the lines and spaces of a musical staff, we constructed an inner and outer configuration for each of the three letters in the identity. The inner letters are informal and quirky, representing raw talent; the outer letters are balanced and structured, representing perfect harmony.

Results

The refreshed identity is flexible and dynamic, expressing AYO’s diverse and vibrant approach to music. It appears in two versions—static and animated, where the letters move to the orchestra’s performance of Shostakovich. Best of all, the new identity has excited the organization and Australia’s young musicians: Applications for all courses in 2012 have increased 17 percent from 2011.

http://www.ayo.com.au

http://landor.com/#!/work/case-studies/australian-youth-orchestra/

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Secret brand vision experience from Landor Associates on Vimeo.

Brand

Secret

Secret needed a way to exhibit its recent work and long-term brand vision at the 2011 annual P&G Beauty State of Design Review. In the past, brands typically presented beautiful shelf displays and printed materials, but we wanted to tell Secret’s story in a different way. We imagined and then built an interactive future shopping experience that allows users to navigate product choices, make selections, and visualize future possibilities for the brand. Our interactive table experience was highly acclaimed and has inspired ways to evolve the brand and the Secret shopping experience

http://landor.com/#!/work/case-studies/secret-brand-vision-experience/

Landor Case Study: Bardot

Bardot

Branding the world’s sexiest confection

Bardot’s brand positioning is in its own territory: sensual ice cream.

Download case study

Bardot from Landor Associates on Vimeo.

Advanced Ice Cream Technologies, a boutique ice cream purveyor from Mexico, came to Landor with dreams of sharing its artfully crafted ice cream bars with America. The artisan, iced confectionery is delicious, and our job was to make the whole experience a beautiful one.

Tasked with creating the identity and guided by our strategy, we positioned the brand in a category of its own, transforming ice cream from something usual to sensual. We crafted a name, identity, and design system that conveys the unparalleled decadence of the product, creating a sense of luxury, sensuality, and desire.

Meet the world’s sexiest confection: The most decadent gelato robed in graphic fantasy.

Resource from:

http://landor.com/#!/work/case-studies/bardot/


News:
http://www.cbs8.com/story/18937567/bardot-raising-the-bar

BARDOT
http://www.bardotbars.com/

Pentagram: Mohawk Paper

Mohawk Connects the Dots

Established in 1931, Mohawk, a fourth-generation family-owned business, is the largest privately owned manufacturer of fine papers and envelopes for commercial and digital printing in North America. Mohawk employs over 580 people and operates three paper machines in two mills in upstate New York and two converting facilities in New York and Ohio, with warehouses around the U.S.. Popular paper brands under Mohawk’s portfolio include Superfine, Navajo, Via, Beckett, and Strathmore. Last week Mohawk announced a major reinvention of their business to “thrive in today’s digital world” and today marks the launch of a snazzy new website designed by Hydrant and developed by Avatar, as well as the introduction of a new identity designed by Pentagram partner Michael Bierut and associate partner Joe Marianek.
Disclaimers: I worked for Michael Bierut at Pentagram. When I worked there I worked on Mohawk projects. Joe Marianek sometimes contributes to Brand New. Mohawk is an advertiser on UnderConsideration (starting in May). I know many of the people involved in the brand/marketing side of Mohawk. In other words, I have so much conflict of interest writing this review that you would think my pockets are lined with cash. But after six years of writing reviews I believe I have established I am fair. Lastly, all the visual assets arrived last night and there is no contributing writer up at 5:00 am, like me, to cover this identity on the same day it launches. Anyone who finds a problem with all this: deal with it.

The launch of MohawkConnects.com is the customer’s first introduction to Mohawk’s vibrant new brand designed by Pentagram, Mohawk’s primary branding agency for more than two decades. Michael Bierut, who leads the Mohawk brand team at Pentagram said, “The logo is a monogram for the name Mohawk. It’s based on the letter M, but it’s also constructed to evoke the papermaking process and the printing process, both of which involve paper going around cylinders,” he said.

The logo also speaks to the basic idea of connection, which is what Mohawk paper is designed for, “Whether it’s for a small book of photos featuring your niece and nephew or for a giant global corporation — it’s about communication,” said Bierut.
— Press Release

The old logo, also designed by Pentagram in 2002, was an attractive wordmark based (or perhaps purely, I can’t remember) on W.A. Dwiggins’ Metro. Nothing fancy but nothing earth-shattering either. The new “M” icon seems to take its cue from the open-legged “M” in Metro to create a lively visual element that manages to capture many of the press release talking points, from connectivity to paper-making. To me, it looks a tad more like a commercial printing company logo than a paper company because of the cylinder approach and the color overlays — it’s not an altogether bad thing, since a big bulk of Mohawk’s paper goes through big ass printers. The icon is attractive and punchy, for lack of a better word and, in contrast to the previous logo, takes prominence over the company name, now subtly typeset in House Industries’ Chalet. I’m not convinced if it needed to be set in all lowercase — the icon already conveys friendliness and the uppercase “M” would have balanced out nicely with the “k” in the end. The icon looks best when it’s in multiple colors as opposed to a single hue and definitely better than the single-color, stroke version which starts to look more like something out of a kids toy box. Nonetheless, the logo is a charming new asset to deploy anywhere from paper reams to the web.
As a bonus, the logo animates well and it even has a sound mnemonic. See it (and hear it) here.

Display type: Chalet, all caps only.

Text type: Sentinel.

Ream.

New Mohawk Product Selector by Michael McGinn Design Office. Photos by Alex Tobin.

In application the logo proves to be a playful element that can be blown up big really nice and it makes those color overlays stand out. The use of the medium weight of Chalet doesn’t feel like it works very well with the big bold patterning. It tries to take on a spare European feel but, to me, it starts to look cheap and generic and, instead of creating a pleasant contrast, it goes against the all lowercase use of Chalet in the logo. Overall, there is good potential in the identity and there are dozens if not hundreds of applications to experiment and take the elements in different directions (perhaps even elevating Sentinel  to more of a display use).

http://new.pentagram.com/2012/04/new-work-mohawk/